Wayne Bell Publisher Coloring Books

N. Wayne Bell started Really Big Coloring Books in the 1980s.

N. Wayne Bell is the publisher and founder of Really Big Coloring Books®, Inc., a St. Louis–based multinational coloring book and music publisher known for its large-format children’s and adult coloring products. He has led the company for more than three decades, building it into a recognizable brand in retail, education, fundraising, corporate, and government markets worldwide.

Bell started Really Big Coloring Books in the 1980s, inspired by a childhood around printing and a vision to turn oversized paper into engaging, educational coloring books. In 1988 he formally established Really Big Coloring Books®, Inc. and later launched ColoringBook.com, creating one of the more prominent coloring book publishing and manufacturing operations in the English-speaking market.

Publisher and Founder at Really Big Coloring Books, Inc. N. Wayne Bell

As publisher, Bell has authored or co-authored hundreds of titles, including educational, cultural, and political coloring books, with millions of copies distributed through wholesale, retail, custom, and fundraising channels. He also championed early adoption of online commerce and brand protection, securing a large portfolio of coloring- and music-related domains to support the company’s digital growth.

Today, N. Wayne Bell continues to serve as CEO and publisher of Really Big Coloring Books®, Inc. and ColoringBook.com from St. Louis, Missouri. He oversees in-house art, editorial, and manufacturing teams while guiding new initiatives in music, custom publishing, and emerging technologies to create family-friendly products that educate and entertain.

N. Wayne Bell, publisher

N. Wayne Bell is the publisher and founder of Really Big Coloring Books®, Inc., a St. Louis–based multinational coloring book and music publisher recognized as a leader in children’s and adult coloring products. For more than three decades, Bell has guided the company’s growth from a single idea into a global brand serving retail, education, fundraising, corporate, and government clients in over 90 countries.

Bell launched Really Big Coloring Books in the 1980s, drawing on a childhood immersed in the printing business and an early inspiration from his grandmother to turn oversized sheets of paper into sellable coloring books. In 1988 he formally founded Really Big Coloring Books®, Inc. and later developed ColoringBook.com, establishing one of the most extensive coloring book publishing and manufacturing houses in the English-speaking world. Under his direction, the company expanded into multiple formats and languages, publishing books, activity products, and paper goods that highlight animals, cultural events, religion, history, and contemporary issues.

As publisher, Bell has personally authored or co-authored hundreds of titles, with millions of copies sold through wholesale and retail channels, custom projects, and fundraising campaigns that have generated significant revenue for organizations worldwide. His catalog includes both traditional educational titles and high-visibility political and cultural coloring books featuring topics such as U.S. presidents, social movements, and historic events. Bell’s companies now control roughly 1,500–1,600 coloring- and music-related domain names, reflecting an early and sustained commitment to digital commerce and brand protection.

Today, N. Wayne Bell continues to lead Really Big Coloring Books®, Inc. and ColoringBook.com as CEO and publisher from the company’s headquarters in St. Louis, Missouri, overseeing in-house art, editorial, manufacturing, and emerging projects like music and AI-driven image creation. His ongoing mission is to create engaging, family-friendly products that educate, entertain, and help customers tell their own stories through custom and community-focused coloring books.

Find out more at coloringbook.com imprintcoloringbook.com wholesalecoloringbook.com waynebell.com

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